Enquiries and bookings
We use your contact and wedding details to check availability, recommend services and coordinate your booking.
Privacy & data protection
Your trust is part of the experience.
This policy explains how we handle personal data when you explore our services, enquire, message us or book a makeup and hairstyling service.
The short version
We collect only what helps us serve you.
Respectful marketing
Promotional messages are optional. You can ask us to stop at any time.
Your choices
You may ask to access or correct your data, or withdraw consent, subject to applicable law.
01
About this policy
This Privacy Policy describes how Elite Makeup Artists Inc ("Elite", "we", "us" or "our") collects, uses, discloses and protects personal data in connection with our website, landing pages, social-media accounts, enquiries, bookings and services.
It applies when you contact us through a website form, WhatsApp, Instagram Direct, Facebook Messenger, telephone or another channel. By providing personal data to us, you acknowledge the practices described here. Where consent is required, we will seek it before collecting, using or disclosing your data.
02
Personal data we collect
Depending on your interaction with us, this may include:
- Contact details — name, mobile number, email address and preferred communication channel.
- Wedding and service details — wedding date, must-be-ready time, preparation location, selected service, bridal party requirements and schedule information.
- Beauty preferences — reference photographs, preferred makeup and hairstyle, comfort preferences, and skin or hair sensitivities you choose to share.
- Booking and transaction records — quotation, package, deposit, invoice and payment status. We do not ask you to send complete card details through an enquiry form or chat.
- Communications — messages, call notes, feedback and customer-service history.
- Website and campaign data — IP address, browser or device type, pages viewed, referral source, campaign identifiers and cookie or similar identifiers.
Please do not send NRIC, passport, full payment-card or other unnecessary sensitive information through an enquiry form or chat. If you share another person's details, please ensure you are authorised to do so.
03
How we collect personal data
We may collect personal data:
- directly from you when you enquire, book or use our services;
- from someone acting for you, such as your partner, planner or family member;
- automatically through cookies, pixels and similar technologies when you visit our online pages; and
- from Meta platforms, referral partners or service providers, where permitted and relevant to your enquiry.
04
How we use personal data
We may use personal data to:
- respond to enquiries and check artist availability;
- recommend suitable packages, prepare quotations and qualify dates, timing and location requirements;
- arrange trials, bookings, artist schedules, payments and wedding-day services;
- understand preferences, sensitivities and practical service requirements;
- provide customer service, reminders and after-service support;
- send promotions or service updates where you have consented or where otherwise permitted by law;
- measure website performance, campaign effectiveness and customer interest;
- prevent misuse, protect our systems and resolve disputes; and
- meet legal, accounting and regulatory requirements.
We will not use personal data for a materially different purpose without notifying you and, where required, obtaining consent.
07
How long we keep personal data
We keep personal data only for as long as it is reasonably needed for the purpose collected, to manage an enquiry or booking, resolve issues, protect legitimate business interests, or satisfy legal and accounting requirements.
Retention depends on factors such as whether you booked a service, the sensitivity of the data, ongoing communications and required legal periods. When data is no longer needed, we will take reasonable steps to delete, anonymise or securely dispose of it.
08
Your choices and requests
Subject to the PDPA and applicable exceptions, you may:
- request access to personal data we hold about you and information about its use or disclosure;
- ask us to correct an error or omission;
- withdraw consent with reasonable notice, after we explain any likely consequences; and
- opt out of promotional messages at any time by replying "STOP" or contacting us.
We may need to verify your identity before acting on a request. Withdrawing consent may prevent us from providing a requested service where the information is necessary for that service.
09
Security, overseas processing and other sites
We use reasonable administrative, technical and physical safeguards appropriate to the nature of the information. No method of storage or transmission is completely secure, so we cannot guarantee absolute security.
Some service providers may process data outside Singapore. Where the PDPA requires it, we take reasonable steps to ensure a comparable standard of protection.
Our pages may link to third-party websites or platforms. Their privacy practices are governed by their own notices, and we encourage you to review them.
Our services are intended primarily for adults. If a person under 18 provides personal data, a parent or legal guardian should be involved where appropriate.
10
Changes to this policy
We may update this policy to reflect changes in our services, technology or legal obligations. The revised version will be posted with an updated effective date. Material changes may also be communicated through an appropriate channel.
Data Protection Officer / privacy contact
Questions or requests?
Contact Elite Makeup Artists Inc, for the attention of the Data Protection Officer, and state that your message is about personal data or privacy.
Last updated: 27 July 2026. This policy is intended as a clear explanation of our privacy practices and does not limit rights or obligations under applicable law.